spididay 06 vegapark

2005
porto marghera, vegapark

Spidi is a leading company in motorcycle clothing design and production.
Between 1999 and 2006, spididays, temporary events taking place in Veneto Villa or industrial Sites were part of its commercial strategy.
The setting up for each event was including  a temporary theatre, a gala dinner location and a temporary showroom.

fashion parade and industrial archeology

In 2005 the presentation of the new Spidi collection took place in Vega Park, a post industrial  site in Porto Marghera, Venice.
single event for over a thousand people: particularly noteworthy is the large prefab fashion parade theatre. The night settings of the buffet and showroom areas have been managed with modular lighting elements and lighting design installations.

client

Spidi sport Srl

design team

G. Traverso, P. Vighy

photo credits

traverso-vighy